"Great homes are marketable in any market condition. Find out how to make a good home great.”

Robin Millar
RE/MAX Hallmark Realty Ltd.


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Robin's Take









When is the right time to sell my house?

Timing is everything as they say. And, if you have the benefit of some planning time, you really want to think through your timing carefully. There are better times of the year to sell than others. Talk to me about what timing is right for you.


What should I list my house for?

Pricing is very sensitive to market condition and inventory which can affect the sale price so it is best to work with a range. By comparing similar homes in the neighbourhoods that sold in the last 6 months it is possible to determine a starting point. From there, making the most of the property by making it more attractive as well as marketing it to the widest audience possible will help to get the best price possible.

Market conditions will often determine the best strategy concerning the pricing of a property in order to sell it for the highest possible price in any given market.

Robin understands the nuances of today’s fast paced real estate market. Working with her 450 colleagues at RE/MAX Hallmark and numerous other realtors, allows Robin to keep up with the news and trends of the Toronto market. With her access to information and experience, Robin will consult with her clients and create a pricing strategy and marketing plan tailored to suit your needs. Contact Robin now for an assessment.


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Should I stage my home?

Staging is creating an ideal presentation of your home environment within the space available. Although, this is not a new trend it certainly has been made popular with the advent of HGTV and the large number of real estate and home improvement shows. The public is very aware of the value of preparing or “staging” a home for sale.

It may not be the most practical way of living, but it is meant to show the space to the best of its ability. Staging includes things such as arranging furniture to create the feeling of more space in a small room or painting a dark basement a brighter colour to lighten the room. In the end, staging helps to sell the property faster and for money.

Robin has a great ability to transform a property from cluttered/lived-in home to warm and inviting – a space that appeals to the widest segment of the population and translates into a higher sale price.

Robin has a team of professionals to assist in the process. Whether you want to do the work at your own pace and use your own trade’s people or you have absolutely no time or desire to do it on your own, Robin’s team can help you from start to finish, taking care of every detail along the way.


What is a marketing strategy and how does it work?

A good real estate agent will explore all channels of marketing and advertising to help market your house at the time of listing. One of the most important tools is the Toronto Real Estate Board Multiple Listing Service (MLS). This makes your home available to 25,000 Real Estate agents and their clients across the GTA.

70% of the properties are sold by 30% of the agents. Therefore, it is important to have an agent who is part of the network of the most active agents. This is about real estate agents creating relationships amongst themselves to create a larger network to market a home - and Robin excels at this.

Ask me how I will market your home.


How do I make my home a good investment?

Any financial advisor would instruct you to diversify your investments. One way of doing this is through your home. These are some the top ways to improve your home investment.
  1. Be sure to look at the big picture when buying.
  2. Treat the purchase as an investment as well as a place to create a home.
  3. Invest wisely in renovations that make the home more functional and enjoyable for you while being aware of what will give you a better financial return when it is time to sell.
  4. Buy what you can afford in an up-and-coming area or a home that needs work in an established and more desirable area.
  5. Look at properties that have some income from an apartment.
  6. Buy an investment property with 2 or 3 units.
In creating long term relationships with her clients, Robin continues to advise and consult on many decisions regarding improvements, renovations and other options for long-term lifestyle requirements. This helps to keep an eye on how any changes will affect the value of the property while keeping in mind the enjoyment of their current use of the home.


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